Posts by David Swardlick

5? 7? 10? It’s Still 5. 5 CUPS, That Is.

Posted by on Apr 17, 2014 in The Food Well | 0 comments

5? 7? 10? It’s Still 5. 5 CUPS, That Is.

The recent international publicity for the University College London study, which found that those who eat at least 7 “portions” and as many as 10 portions of fruits and veggies a day achieve dramatic increases in longevity, has led to increased discussion—here and in Europe and beyond—about promoting more ambitious daily targets.

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The Colors of Health® Takes On the Challenge of Increasing Per-Capita Consumption of Fruits and Vegetables

Posted by on Mar 28, 2014 in News | 0 comments

The Colors of Health® Takes On the Challenge of Increasing Per-Capita Consumption of Fruits and Vegetables

Private-sector venture, led by creators of The Color Way,™ introduces new color-guided, goal-oriented, marketing initiative focused on the DGA recommendations. PORTLAND, MAINE—For more than two decades, Americans have been preached to and educated about eating more fruits and vegetables for better health. Increasing fruit and vegetables consumption has been one of the leading recommendations in the Dietary Guidelines For Americans (DGAs), as well as from most major health-promotion organizations in America—for a very long time. So, what has actually happened to consumption...

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Who Says Health Doesn’t Sell?

Posted by on Dec 26, 2013 in News, The Food Well | 1 comment

Who Says Health Doesn’t Sell?

The produce industry’s leading publication, The Packer, recently featured an opinion column titled "Don’t Discount Produce’s Health Message," co-authored by the Food and Wellness Group’s managing partners, John Sauve and David Swardlick. The provocative piece addresses recent, high-visibility coverage of the challenge of increasing daily consumption of fruits and vegetables for better health. The column urges produce marketers and health-promotion leaders to stay focused on produce's most distinctive and potent benefit.

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Obesity and the high cost of eating “cheap”

Posted by on May 23, 2012 in The Food Well | 8 comments

Two major reports were released in May that have the food and wellness community talking, blogging, tweeting and debating. The first, “Accelerating Progress in Obesity Prevention: Solving the Weight of the Nation,” comes from the Institute of Medicine (IOM)

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Wild Blueberries On Facebook: 10,000 and Climbing.

Posted by on Apr 18, 2012 in News | 0 comments

Food And Wellness Group client, the Wild Blueberry Association of North America, has been active in the social media sphere for several years. Every day, more people “like” Wild Blueberries on Facebook, where the community shares health updates, recipes, even news on Wild Blueberry fairs and festivals.

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